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Hitachi Enters Rental And Staging Market With CP-X10000 3LCD Professional Series Projector

--The CP-X10000 Features A Brightness of 7,500 ANSI Lumens With Networking Capability And Six Lens Options --

CHULA VISTA, Calif., November 24, 2008 — Effectively resetting the standard for performance and versatility in rental/staging, videoconferencing and large houses of worship
applications, Hitachi Home Electronics (America), Inc., Business Group is introducing the Professional Series, CP-X10000 3LCD projector. The CP-X10000 projector is the first model
to be introduced from the Professional Series, offering a brightness of 7,500 ANSI lumens as well as a 2500:1 contrast ratio.

The CP-X10000 features inorganic optics, which means longer projector life. The CP-X10000 also offers a 10,000-hour filter, making maintenance easier than ever before. The ultra-wide
range lens shift and 10-bit full digital video processing add a new level of dynamic presentation, while networking connectivity enables remote maintenance and management.

Adding to the versatility of the CP-X10000 projector are six bayonet-style lens options, which offer a wide range of throw distances for different size audiences. The CP-X10000 includes
an RS-232 network bridge for serial pass through, along with a mechanical shutter for blank mode. The CP-X10000 also offers Closed Captioning functionality.

In designing the CP-X10000, Hitachi also placed strong emphasis on security, as the projector features Hitachi’s proprietary My Image Campus Notification System. Additionally, Anti-theft features include a security bar and transition detector.

“As projectors have become more viable solutions for very large environments, including rental and staging, the demand for advanced flexibility and connectivity is equal to the demand for brightness and clarity,” said John Glad, product manager, Hitachi Home Electronics (America), Inc., Business Group. “The CP-X10000 3LCD Professional Series projector meets all these criteria while maintaining an affordable price point.”

ABOUT HITACHI

Hitachi Home Electronics (America), Inc., Business Group, subsidiary of Hitachi America, Ltd., markets LCD projectors, interactive panels and whiteboards and security and observation system products through value added resellers, system integrators, distributors and OEM.

Hitachi has a unique position in the marketplace by manufacturing and developing its own core technologies to provide consumers and businesses with optimal product performance in each of Hitachi's product categories.

For Business products go to www.hitachi.us/digitalmedia. For consumer products, please visit www.hitachi.us/tv.

Hitachi America, Ltd., a subsidiary of Hitachi, Ltd., markets and manufactures a broad range of electronics, computer systems and products, and provides industrial equipment and services throughout North America. For more information, visit www.hitachi.us.

Hitachi, Ltd., (NYSE: HIT / TSE: 6501) headquartered in Tokyo, Japan, is a leading global electronics company with approximately 390,000 employees worldwide. Fiscal 2007 (ended
March 31, 2008) consolidated revenues totaled 11,226 billion yen ($112.2 billion). The company offers a wide range of systems, products and services in market sectors including information systems, electronic devices, power and industrial systems, consumer products, materials and financial services. For more information on Hitachi, please visit the company’s website at www.hitachi.com.